Today’s discerning shoppers are accustomed to immersive, personalized experiences – and if they don’t get them, they can simply go to another retailer. For that reason, your furniture showroom needs to take the leap from traditional to cutting-edge, reaching beyond static product displays to something much more dynamic. Making your showroom more interactive is a […]
Both online and in-store, forward-thinking retailers and product manufacturers are catching on to the business benefits of 3D visualization. 3D commerce – combining 3D product models with different visualization techniques – has the power to transform your furniture sales. But it’s not just the future of furniture retail: 3D commerce is happening right now. Forward-thinking
What a lot of furniture manufacturers and retailers don’t know is that the future of furniture marketing is already here. Right now, Augmented Reality (AR) is changing the way consumers engage with furniture brands. In fact, thanks to tech-savvy furniture companies, they’re already familiar with using it in stores and at home. What a lot
Over the past decade or so, consumer confidence in ecommerce has grown. Buying online is the new norm, but many people still prefer shopping in-store. When it comes to big ticket items – such as sofas – a common barrier to both channels is shopper concern around quality and service. Over the past decade or
Even the tiniest imperfection in how your collections are presented can end up hurting sales of a furniture item. In fact, if your product pages aren’t visually optimized, you could be turning away customers without even realizing it. Even the tiniest imperfection in how your collections are presented can end up hurting sales of a
For a long time augmented reality in furniture industry (AR) has felt like something elusive. A pie in the sky, way off from where we are now. But nothing could be less true. AR is here, right now. Fully available to retailers. And even more so, your customers need it! A couple of years ago,
